Sri Murugan Supermart – Product Reels & Video Ads

Sri Murugan Supermart is a supermart offering everyday grocery and household products. This project focused on creating product reels and video ads, published across YouTube, Instagram, Facebook, and other platforms to drive visibility and store awareness.

Service: Reels & Video Ads Duration: Ongoing
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Project Overview

The project involved creating product reels and video ads for Sri Murugan Supermart, highlighting everyday grocery and household products through short, engaging videos. These reels and video ads were published across YouTube, Instagram, Facebook, and other platforms to reach the right local audience.

The Challenge

  • Standing out in a competitive local grocery & FMCG market
  • Creating engaging reels and video ads that showcase products clearly
  • Publishing consistently across YouTube, Instagram, Facebook, and other platforms
  • Maintaining consistent brand messaging across all video content

Strategy & Approach

  • Produced short-form reels and video ads highlighting key products
  • Tailored video content for grocery & household shopping audiences
  • Published across YouTube, Instagram, Facebook, and other platforms for maximum reach
  • Monitored video performance and refined content regularly

Tools & Technologies

  • Video Editing Software
  • Canva
  • YouTube Studio
  • Instagram & Facebook
  • Gemini Flow
  • Grok

Execution

Reels and video ads were produced with product-focused creatives and published consistently across YouTube, Instagram, Facebook, and other platforms to maximize visibility for grocery and household products.

Results & Impact

Increased product visibility across YouTube, Instagram & Facebook
Stronger engagement through short-form video content
Consistent reel and video ad publishing across platforms
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Visual Proof

Below are sample product reel and video ad creatives used in the campaign.

Sri Murugan Supermart – Product Reel/Video Ad Creative

Sri Murugan Supermart product ad creative

Sri Murugan Supermart – Product Reel/Video Ad Creative 2

Sri Murugan Supermart Maggi and Tops product ad creative

Key Takeaways

  • Short-form video content drives stronger product engagement
  • Multi-platform publishing (YouTube, Instagram, Facebook) widens reach for grocery & FMCG products
  • Consistent reel and video ad publishing improves brand recall

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